Objective: Drive omni traffic among existing and prospective Sephora clients and general holiday shoppers
by building beauty top-of-mind and overcoming perceptions that Sephora is out of reach or hard to access,
ultimately inspiring them to shop holiday gifts at Sephora.
CD: Cara Mia Wild, ACD: Vicky Fong, SAD: Bora Nam, Sr Designer: Steph Yee
Role: Designer, concepting, pre- & post- production, select digital and print designs